by Boomer Elmsdale
Do you see the kid pushing? That is us pushing your message onto the correct social media platform at the correct time. Social media is where your customers go for entertainment every day. Each social media outlet has its own specialty...
by Boomer Elmsdale
Do you yell in client meetings? At some point, you learned enough about your environment that you have a general sense for the correct behavior in social settings. Sure, we all slip up, and catch ourselves laughing nervously or frowning when...
by Boomer Elmsdale
Content is king, said Viacom founder, Sumner Redstone. Then, he built a billion dollar media business and was quoted millions of times by every communications professional in the land. Why? Why did anointing content as king result in an eternal motto,...
by Boomer Elmsdale
Everybody knows that posting on social media is important. But when do you post - and more importantly, WHAT DO YOU SAY? The short answers is that it should be 1) valuable and 2) it should re-infoce your brand, or align...
by Boomer Elmsdale
Do you plan to be in business in 24 months, or are you planning to change careers? If you plan to be in business, then an email list of current and potential customers is a required asset. Lots of attention is given...